The name of the customer service and sales game today is integrations. When your applications and CRM, ERP or ATS are fused together, each becomes more powerful, employees become more productive and better organization intelligence starts to emerge. No user should be an island where they stand alone. Everything and everyone becomes an integral part of your organization’s technology ecosystem.
In today’s data driven world, users of technology expect to be able to do more. Your systems must be linked together and able to provide valuable insight into the health of the organizations and client interactions. Your systems should help you in optimizing staffing levels, evaluating employee performance, analyzing marketing spend and understand client behavior. Just like with mobile devices, it is not what your systems can do that makes them “smart,” it’s what they know and can provide access to!
Integration allows you to utilize applications, software, programs, and services your business needs and tie them seamlessly together. Creating a “single pane of glass” to access all your technology and communications increases speed and easeof use.